| Modulname |
Business verstehen (Understanding Business) (UNIC - University of Lodz) |
| Gebiet |
|
| Profil |
Profil Freie Studien
|
| CPs |
5 CP |
| Campus |
Hier geht
es zum Vorlesungsverzeichnis |
| Voraussetzungen |
The module is held in English, so a confident command of the English language is necessary for participation in the module.
The course is based on tutorials and workshops. Active participation in class activities is required! |
| Besonderheiten |
TN-Plätze: 10/30
Termin der ersten Sitzung: tba
Anmeldung:
Please register at https://rekrutacja.uni.lodz.pl/en-gb/home/UNIC2024/ till 31.07.2024.
After successful registration, please send an email with registration confirmation to ecampus-optionalbereich@rub.de. This is necessary so that registration in Campus can take place after successful completion of the module.
Zusammensetzung der Endnote: Grading is based on every student's activity throughout the semester and the deliveries (1), weekly journals; (2) weekly reading reports; (3) team presentations and (4) final interview
Prüfungstermin: tba |
| Blockseminar |
Nein |
| Vorkenntnisse |
The module is held in English, so a confident command of the English language is necessary for participation in the module.
The course is based on tutorials and workshops. Active participation in class activities is required! |
| Veranstaltungszeit |
siehe eCampus. |
| Dozenten |
siehe eCampus. |
| Arbeitsaufwand |
Weekly journals
Weekly journals are one page reports outlining individual learning that is relevant for and related to the previous class. Journals are not meant to describe class content and
proceedings. Weekly journals may contribute maximum 12 points: 1 per delivery that meets both criteria:
•Timeliness: the delivery arrives on time
•Relevance: it relates to problems covered during the previous class without repeating
class content
Reading reports
Reading reports are a structured record of each student's readings. Students are required to read the indicated textbook chapters and one additional article that they find in the EBSCO database (one that is related to the concepts covered in the textbook chapters). It is expected that everyone is ready to discuss their readings in the class. Reading reports may contribute maximum 24 points: 2 per delivery.
Criteria:
•Timeliness: the delivery arrives on time
•Completeness: the report comes with complete bibliographical information and note on learning from the readings
Team stories (presentations)
Team stories are prepared on assigned issues / problems in a team of 3 students. Each team is expected to prepare and upload information about their story (presentation) on moodle prior to the class meeting - the form of delivery may be chosen by the students (i.e. screenplay, poster, mindmap, diagram, .ppt). Team stories may contribute maximum 48 points: 4 per delivery.
Criteria:
•Timeliness: the delivery arrives on time (on moodle)
•Relevance: to the assigned problem
•Learning: statement of the team's learning in the process of preparing a story
•Novelty: the story brings an opportunity for learning for other students
Final Interview
The Final Interview is a meeting of professors and 3-4 students to discuss diligence,
bringing and learning of each person. The Final Interview may contribute maximum 16 points that reflect diligence, bringing and learning of the student. |
| Literatur |
W.G. Nickels, J.M. McHugh, S.M. McHugh, Understanding Business, 9th ed., Prentice Hall, Upper Saddle River, NJ, 2010 (textbook)
(Later editions of the textbook are also fine!) |
| Modulteil |
siehe eCampus. |
| Modultyp |
Profil Freie Studien, Profil International |
| Modulanbieter |
University of Lodz |
| Inhalt |
Teil 1 und 2: Understanding Business, Dates tba
The first and major goal of this course is to get acquainted with business as a form of
economic activity – its meaning, dimensions, promises, and problems. The other, equally important objective is to become able to see businesses in their functioning and to become able to explain what, why and how they are doing. The foundation for the course is laid out in the textbook with its content, examples, and cases. Class activities will concentrate on discussion of chosen business problems. The course is based on tutorials and workshops, active participation in class activities is required!
The issues covered in the course include:
1. Business Trends: Cultivating a Business in Diverse, Global Environments
2. Business Ownership: Starting a Small Business
3. Business Management: Empowering Employees
4. Management of Human Resources
5. Marketing: Developing and Implementing Customer-Oriented Marketing Plans
6. Managing Financial Resources |
| Lernziele |
Learning outcomes – knowledge
- defines types of business organisations and stakeholders' roles in business
operations;
- recognises major trends occurring in business environment as well as interprets
their impact on a business organisation;
- identifies and describes key processes within a business organisation;
Learning outcomes – skills
- explains how trends occurring in business environment affect a business
organisation;
- combines knowledge and presentation techniques to illustrate the structure of organisational problems;
- describes business problems in a prescribed format;
Learning outcomes – attitudes
- demonstrates understanding of teamwork’s importance and performs in varying
roles in team assignments;
- is capable of working in a diligent and professional manner;
Im Rahmen des Zertifikatsstudiums Entrepreneurship vermittelt das Modul Kompetenzen aus den folgenden Kompetenzbereichen:
Kompetenzbereich Ideas & Opportunities
Kompetenzbereich Into Action
Resources |
